Frequently Asked Questions

Get answers to most commonly asked questions about the product onboarding,
campaign creation, payment and more

Getting Started

How do I get started?

To get started go to, click the Sign Up button and fill out the registration form. We will email you a link to confirm your account.

Then you simply upload your creative, select your targets, enter your budget, and go. Your campaign will begin running the same day.

If you don't have an audio ad, we can create one for you!

What is AudioGO?

AudioGO is a self-serve platform that makes it easy to schedule and run audio ads on Pandora, iHeart and Tunein today, with more premium publishers coming in the future. The product is in Public Beta today, and gives any small business or agency the ability to buy audio, targeted to the specific audience they want to reach.

Do I need audio ad creative?

If you don't have an ad we can help you create one! To request an ad:

  1. Log into your account
  2. Click on the Request audio ad button in the upper right corner of your dashboard
  3. Send us some information regarding your request
  4. We will deliver your ad into your account in 24-48 hours or less

If I live outside the US, can I run ads?

Currently AudioGO is only available in the US. We will be introducing the product in markets outside the US in the coming year.

Campaign Creation

Where will my campaigns run?

Today, campaigns will run on Pandora, iHeartRadio and Tunein. We will be adding additional publishers in the coming months.

Can I select a single publisher?

You are not able to select a single publisher at this time.

How many impressions and listeners will I reach with my targeting criteria?

When creating a campaign you will see our Audience Guide which can actually show you audience estimations in real-time based on your targeting criteria.

To learn more check out our blog post on the Audience Guide.

How do my ads get approved?

"A human listens to every ad before it is approved." We will listen to every single ad, and will usually approve within a few hours or less so you're campaigns can be up and running on schedule.

What are your audio ad specs?

Audio file:

  • Length: 30 seconds or less
  • File types: .mp3, .wma, .aac, .ogg, .wav

How does day parting work?

Day parting allows you to select what hours of the day your ad will play to listeners. To add day parting, click on the 'Do you want to enable day parting?' option in campaign set up page and select the hours and days you prefer.

NOTE: AudioGO is set to UTC timezone, so please set accordingly.

What are your display ad specs?

You can upload up to 3 display ads.

Recommended Formats:

  • 300 x 250 (wide)
  • 500 x 500 (square)
  • 300 x 600 (tall)

Other supported formats:

  • 200 x 200
  • 250 x 250
  • 300 x 300
  • 600 x 600

File types accepted:

    • JPEG
    • PNG
    • GIF

How long will my ad run?

You set your campaign start and end date when setting up your campaign.

You can start or stop the campaign at any time and we will only charge you for the impressions we have delivered.

Billing and Payment

How do I pay?

You can pay for ads using your credit or debit card. We accept the following credit cards:

  • Visa
  • American Express
  • Mastercard
  • Discover
  • JCB

What is the minimum spend?

The minimum spend in a campaign is $250.

Will I need to enter my credit card info for each campaign?

You just need to enter your credit card once in the payment methods section of your dashboard.

This credit card will be charged across all your campaigns.

How often will I be billed?

You're automatically charged when you reach our preset amount (known as your threshold) of $250. If you don't hit this preset amount by the last day of the month you will be charged your current balance.

How much does AudioGO cost?

We charge a flat rate of $18 / CPM (1,000 impressions). That rate includes unlimited targeting, display ad, real time reporting and no additional fees.

So a $250 budget would deliver 13,888 impressions.

Do you allow alternative payment methods for bigger spenders?

If you're planning to spend more than $10,000 a month and require an alternative payment method to credit/debit card, please email

How do I change my payment method?

To change your payment method, please log into your account, click on the top right dropdown with your user name and navigate to "Payment Methods". There click on the edit icon labeled "Change payment method" to update it.

How do I delete my payment method?

Payment methods can only be deleted when there are no running campaigns, there is no outstanding balance, and the last completed campaign is dated at least one month in the past. To ensure continued service we recommend changing the payment method instead.


What kind of targeting can I do?

You can target by gender, age, location (state, MSA, DMA, or county), time of day, and music genre, and language (Spanish or English), with 100% addressability.


What kind of reporting do I get?

Each user gets a real time dashboard that displays in real time progress against spend, # of times the ad has played, unique listeners, Listen Through Rate (LTR), and Click Through Rate (CTR). This can be downloaded into a .CSV file at any time during the campaign or after it's finished.

Other Questions