Frequently Asked Questions
How to get started? Which targeting options are available? How much does it cost? Find your answer below
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Getting Started
Getting started with audio advertising
AudioGO is an audio advertising platform for Small Businesses and Agencies that empowers promoting your product or service to music and podcast listeners
With AudioGO you can get started in minutes by signing up online. Creating an account is free, and campaign spend starts with low budgets.
To activate your account, we need to validate your email address. We do this by sending you a unique code which needs to be confirmed
For best account security, we recommend passwords longer than 8 characters, containing both letters and numbers
If you happen to forget your password, simply click the
Make sure you select from the drop down menu one or more industries most representative to your business
In order to maintain the highest quality experience for our streaming listeners, we require all a...
Currently AudioGO is available to businesses established within the US, targeting listeners across the nation
Of course! We're always on the lookout for like-minded businesses and organizations to team up wi...
It depends on if our publishers will allow it. So we ask that all CBD advertisers submit their ad...
Billing and Payment
Straightforward billing and payment for your audio campaign
You can pay for your ads with either a credit or debit card. We accept the following credit cards...
The minimum spend requirement for an AudioGO campaign is $250. You can edit, pause or adjust your...
We charge a flat $18/CPM (1,000 impressions). That rate includes unlimited targeting, display ad ...
AudioGO will charge your credit card each time you hit your billing threshold across all running campaigns and / or at the end of each month. The default threshold is $250
No, you just need to enter your credit card once in the
At this time, you can't add multiple credit cards to your AudioGO account. Though you are we...
As I'm sure you may already know, an
We do offer invoicing as a payment method but have a minimum spend requirement. To request more i...
To change your payment method: Please login to your AudioGO account. Navigate ...
Payment methods can be deleted when (cumulatively): There are no active or running c...
An advertising credit coupon can be easily redeemed within AudioGO by navigating to your billing details page
At this time, you can purchase AudioGO ads only with the US dollar.
For a full accounting of your charges on AudioGO, please visit your 'Payment History.' ...
Here's how to download your AudioGO charges into a PDF
Targeting
Audio advertising comes with flexible audience targeting
Reach the audience of your choice on AudioGO by selecting any of the demographic or advanced targ...
You can target the location of listeners on AudioGO by using any of the below options: <...
Pick music that matches your brand, your message, and your audience with AudioGO. Ads that are pe...
Yes, you can! It falls under spoken word content in music genre targeting. Currently, we offer th...
AudioGO works with Spanish language publishers including Entravision, allowing you to run Spanish audio ads to Spanish speaking listeners.
Campaign Creation
Start creating audio campaigns in minutes by following a few simple steps
Set a budget for the entire duration of your campaign. The amount will be split across all days your ad will run through
Specify when your campaign should automatically start and end
To define exactly the time of day and days of the week you want your ads to air, you need to enable hourly scheduling
Retargeting listeners with display ads will showcase your image banners to listeners that have been previously exposed to your audio ad while browsing websites and apps at a later time
Currently, our publisher partners include Pandora, iHeartRadio,...
You are not able to select a single publisher at this present time. But if you select musi...
Ads running on AudioGO need to comply to our ad guidelines. Make sure your ad fits the requirements to ensure a smooth operation
The number of impressions and unique listeners you reach depend on the budget and targeting crite...
Audience Guide is AudioGO's inventory forecasting tool which uses past info to predict available inventory for your campaigns
A broad audience coupled with smaller budgets will generally result in successful campaigns but you may want to consider exploring more precise targeting to match your campaign objective
Narrow audiences usually result in campaigns not being able to fully deliver on their budgets and might not fulfill their goal. It is thus important to fix this by opening up your reach
AudioGO accepts audio clips up to 30 seconds long in one of the supported formats (mp3, wav, aac, wma and ogg)
You can upload up to three banners to accompany your ad. We recommend making use of all three dimensions
You can select your campaign start and end dates when setting up your audio campaign. You c...
Day parting allows you to select the hours of the day your ad will play to listeners in their loc...
The destination URL is the complete web address of your landing page for listeners that click on your banners
With our integration with Canva, you can design display banners yourself in minutes
Reporting
Measure and optimize audio campaigns' effectiveness with in-depth performance metric reports
Each user gets a personalized dashboard that displays in real-time: their total ad sp...
The CTR (click-through-rate) represents the percentage of listeners who clicked on a display bann...
LTR (listen through rate) represents the share of audio ads that are played entirely out of all ads that started playing
Yes, you sure can! To download your AudioGO campaign reporting into a sleek PDF file, simply hit ...
Total clicks is an aggregate value of the number of clicks all your banner ads have cumulatively recorded as part of your campaign
Ad Creation
Don't have an audio ad? We can create one for you
Audio ads you request from AudioGO are produced within a maximum of two business days. We also notify you in-app and via email when your ad is ready to be reviewed
AudioGO gives you the option to request the creation of professional quality audio ads at very affordable rates
If you're unhappy with the audio ad we created for you, you can request a revision by submitting a form in the original email you received with the ad.
Of course! But I'm afraid we don't offer writing services for our advertisers at the mo...
You sure can! We just ask that you provide a license or some form of written consent from the rig...
Though we do support Spanish ads, I'm afraid we don't offer translation services at thi...
Campaign Management
Everything you need to know about managing and optimizing your live ad campaign
Campaigns can underdeliver for a set of reasons including: narrow targeting, issues with payment or non-compliant ads
Campaign budget is distributed evenly across the campaign duration
Like most adtech platforms, you too have the ability to edit campaigns at any time along the way ...
If you wish to stop or pause a live ad campaign, simply: Visit your dashboard, or cl...
Campaigns can under perform or under deliver in case of a much too narrow targeting. A quick fix would be broadening the targeting
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