‘Unknown’ is the category that encompasses all the shows for which publishers haven't offered transparency. As more publishers enable show transparency, our reporting becomes more precise.
‘Unknown’ is the category that encompasses all the shows for which publishers haven't offered transparency. As more publishers enable show transparency, our reporting becomes more precise.
Each user gets a personalized
The CTR (click-through-rate) represents the percentage of listeners who clicked on a display bann...
LTR (listen through rate) represents the share of audio ads that are played entirely out of all ads that started playing