Optimize with
Real-Time Reporting

Gain deep insights into how your ad campaign is performing.

Optimize with Real-Time Reporting

Up-to-the-minute analytics

Get a personalized reporting dashboard that displays real-time metrics

Campaign metrics

paid

Total/daily ad spend

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Budget

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Start/end dates

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Total/daily impressions (ad plays)

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Total/daily clicks (includes retargeted display clicks)

podcasts

Total/daily reach (the number of unique listeners who heard your ad)

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Conversions (for users of the AudioGO pixel)

Gain Valuable Insights

Ad campaign reporting provides crucial data and analytics, offering deep insights into the performance of your advertising efforts.

Advanced Reporting

In addition to the regular business reports in your campaign dashboard, our advanced reporting has even more data. Here you’ll find additional metrics and breakdowns of your campaign performance that can be scheduled and exported on a one-time or recurring basis.

Age

view your ad listeners by age group

Gender

view your ad listeners by male or female

Genre

view your ad listeners by the content they’re streaming

Behavioral segments

view your ad listeners by their interests and statuses

Location

view your ad listeners by their state, city, and zipcode

Device

view your ad listeners by the devices they stream on

Publisher

view your listeners by the app or service they heard your ad on

Podcast Show

(Podcast ads only)

view your listeners by the specific podcast show

Podcast Player

(Podcast ads only)

view your listeners by the specific podcast player (Apple iOS, Spotify, etc)

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Stay Informed and On Track

Create your audio campaign for as little as $250. No contracts, no thousand dollar commitments. With AudioGO reporting metrics, you’ll have the tools and information you need to stay on top of your campaigns, ensuring you’re always moving in the right direction.

Frequently asked questions

You’ve got questions. We have answers!

What kind of reporting do I get?

Each user gets a personalized reporting dashboard that displays the following metrics in real-time:

Campaign Metrics:
  • Total/daily ad spend
  • Budget
  • Start/end dates
  • Total/daily impressions (ad plays)
  • Total/daily clicks (includes retargeted display clicks)
  • Total/daily reach (the number of unique listeners
    who heard your ad)
  • Conversions (for users of the AudioGO pixel)
Audience Metrics:
  • Age: view your ad listeners by age group
  • Gender: view your ad listeners by male or female
  • Genre: view your ad listeners by the content they’re streaming
  • Behavioral segments: view your ad listeners by their interests and statuses
  • Location: view your ad listeners by their state, city, and zipcode
  • Device: view your ad listeners by the devices they stream on
  • Publisher: view your listeners by the app or service they heard your ad on
  • Podcast Show (Podcast ads only): view your listeners by the specific podcast show
  • Podcast Player (Podcast ads only): view your listeners by the specific podcast player (Apple iOS, Spotify, etc)

These reporting metrics can also be exported into a PDF or CSV file for easy sharing.

For more information, please visit here.

What kind of advanced reporting is available?

Aside from the regular reports in your campaign dashboard, our advanced ‘Reporting’ tab has even more data for easy managing. There you'll find additional metrics and breakdowns of your campaign performance that can be exported and shared as a CSV file on a one-time or recurring basis.

When choosing to schedule a report:

Step 1: Name your report - if you don’t have one in mind, you can use the prepopulated option.

Step 2: Select recurring or one-time as your report type.

Step 3: Select the campaigns you want reporting data from. If it's for a recurring report, you can also select all eligible and future campaigns if needed.

Step 4: Select a template from the following options:

  • campaign report with spend
  • audio report without spend
  • clicks and conversions

Note: each reporting template has their own set of metrics.

Step 5: Add dimensions if needed. Here you can further splice and dice your reporting metrics by:

  • Age
  • Gender
  • Device
  • Audio Genre
  • Behavioral audience
  • Location (zipcodes, etc.)    

Step 6: For recurring reports, select a start and end date for your scheduling interval that corresponds to the time you wish to receive your reports.

Step 7: Also, for recurring reports, you can choose to receive your report on either a daily basis (totals or hourly), weekly basis (totals or daily), or monthly basis (totals or daily) in the 'how would you like to receive the report?' dropdown.

Step 8: Recipient(s) - your email address will be automatically added, but you can change it or add multiple email addresses (separated by a comma).

Some additional details to keep in mind, as well:

  • You have the ability to view, edit, and delete the recurring reports you’ve scheduled in the past from your dashboard. One-time reports won't be present.
  • Recurring report can only be set to an interval of up to 90 days. When the report expires you're welcome to enter a new scheduling interval to continue receiving it.
  • All recurring and one-time reports will be sent as a CSV file attachment via email.
Can I create a scheduled report?

In order to create a scheduled report, please visit the 'Reporting' tab in the top navbar menu > and click the green 'Create new report' button. Click here for instructions.

Two important things to note: you must have at least one campaign that is scheduled or running to schedule a report. And if you checked “include all future eligible campaigns”, any scheduled or running campaigns in the report schedule interval will be included in your reports.

Can I export my campaign report?

Yes, you sure can! To download your AudioGO campaign reporting into a sleek PDF file, simply hit the 'Export Report' link at the top right of the Campaign Report page. Now, with just a click, you can share campaign performance metrics with your colleagues or clients.

Keep in mind that the exports only include the metric in the current view, so if you need additional reporting metrics exported you will have to perform the operation again on the correct, corresponding page.

If you'd rather download your report data as CSV, you can do that too by clicking the download icon near each chart.