Audio Advertising for Automotive Brands

New & Used Car Dealers

Connect with ready-to-buy customers searching for their next new or used vehicle.

Auto Parts Supplier

Engage DIY enthusiasts and professional mechanics shopping for quality aftermarket parts.

Auto Repair & Service

Reach local households in need of reliable repair and ongoing maintenance services.

Auto Financing

Target qualified buyers with strong credit who are exploring vehicle financing options.

Car Enthusiasts: in-market for new or used cars
Location: target to the zipcode
Income: low to high earners
Vehicle Type - Trucks, SUVs, Hybrids, EVs, Motorcycles
Interests: Nascar, sports, shopping, luxury goods
Profession students and career professionals
Job Status employed
Marital Status: single & married

Streaming

2500+

Local Radio Stations

100M+

Ad-enabled listeners

Podcasts

1000+

Targeting options

70M+

Ad-enabled listeners

In Market - EV

42.1 %

17.9 %

12.8 %

13.2 %

14 %

In Market SUV & Trucks

41.8 %

16 %

15.6 %

14.1 %

12.5 %

In Market - Car

40.6 %

17.9 %

13.3 %

14 %

14.2 %

In Market - Lease

40.3 %

16.5 %

12.8 %

12.3 %

18.1 %

In Market - Used

40.8 %

17.1 %

14.6 %

13.9 %

13.5 %

In Market - New

40.8 %

17 %

13.5 %

14.2 %

14.5 %

Buy or Lease

41.3 %

16.9 %

14.6 %

14.2 %

12.9 %

HHI $100

44.5 %

15.9 %

15.8 %

15.2 %

8.6 %

AudioGo

Contemporary Hit Radio

Country Radio

Urban Radio

Adult Contemporary Radio

Reach of In-Market Consumers

Car

20.9 %

11.6 %

SUV & Trucks

22 %

11.2 %

EV

20.5 %

11.2 %

Lease

20.3 %

11.2 %

Used

21.1 %

11.8 %

New

20.6 %

11.2 %

AudioGo

Spotify

Premium publishers Top podcasts Top radio stations

The Last Podcast Network

Stingray

New York Public Radio

Consumable

Yahoo Sports

VSiN

AudioBoom

Barstool Sports

DailyWire+

Locked On

OWN (Oprah Winfrey Network)

reVolver Podcasts

Audacy

Washington Post

Accuradio

Blaze Media

AdsWizz

AudioChuck

Cox Media Group

Entravision

NBC

Pandora

Bonneville International

Dailymotion

Freakonomics Radio

Unwell Network

Simplecast

AudioMob

AudioMack

Cumulus Media

idobi Network

Odeeo

PodcastOne

The Last Podcast Network

Bonneville International

Audacy

New York Public Radio

Freakonomics Radio

Accuradio

Yahoo Sports

Simplecast

AdsWizz

AudioBoom

AudioMack

Cox Media Group

DailyWire+

idobi Network

NBC

OWN (Oprah Winfrey Network)

PodcastOne

reVolver Podcasts

Stingray

Dailymotion

Washington Post

Consumable

Unwell Network

Blaze Media

VSiN

AudioMob

AudioChuck

Barstool Sports

Cumulus Media

Entravision

Locked On

Odeeo

Pandora

AudioGo's network of audio publishers lets your business’s message be heard by over 170 million unique listeners in the US and Canada—in English and Spanish.

Browse all publishers

Scam Goddess

The Ben Shapiro

Radiolab

Murder, Mystery & Makeup

Serial

99% Invisible

Anatomy of Murder

Call Her Daddy

CNBC's "Fast Money"

Crime Junkie

Dateline

Vibe Check

Pardon My Take

Million Dollaz Worth Of Game

The Ezra Klein Show

Dark History

All In with Chris Hayes

Bear Brook

Civics 101

Conan O’Brien Needs A Friend

Critical Role

Dateline: Missing In America

The Daily

The Candace Owens Show

Cancelled with Tana Mongeau & Brooke Schofield

48 Hours

13th Juror

American Greed Podcast

Busted Open

Closing Bell

CounterClock

Dark Downeast

Dateline Originals

Scam Goddess

The Daily

Pardon My Take

Radiolab

Cancelled with Tana Mongeau & Brooke Schofield

The Ezra Klein Show

Serial

13th Juror

All In with Chris Hayes

Anatomy of Murder

Busted Open

Civics 101

CNBC's "Fast Money"

CounterClock

Critical Role

Dateline

Dateline Originals

Vibe Check

The Ben Shapiro

The Candace Owens Show

Million Dollaz Worth Of Game

Murder, Mystery & Makeup

48 Hours

Dark History

99% Invisible

American Greed Podcast

Bear Brook

Call Her Daddy

Closing Bell

Conan O’Brien Needs A Friend

Crime Junkie

Dark Downeast

Dateline: Missing In America

Reach your audience across thousands of top shows from premier publishers. Browse our podcast shows and get your ads live fast with our self-serve platform.

Browse all podcasts

KABC - 790 kHz AM

KASE - 100.7 MHz FM

KBER - 101.1 MHz FM

WAXQ - 104.3 MHz FM

WMJX - 106.7 MHz FM

KAKC - 1300 kHz AM

KATM - 103.3 MHz FM

KBIG - 104.3 MHz FM

WBGG - 105.9 MHz FM

WSTR - 94.1 MHz FM

KALZ - 96.7 MHz FM

KBAY - 94.5 MHz FM

KMEL - 106.1 MHz FM

WLS - 890 kHz AM

WTDY - 96.5 MHz FM

KABC - 790 kHz AM

KALZ - 96.7 MHz FM

KATM - 103.3 MHz FM

KBER - 101.1 MHz FM

KMEL - 106.1 MHz FM

WBGG - 105.9 MHz FM

WMJX - 106.7 MHz FM

WTDY - 96.5 MHz FM

KAKC - 1300 kHz AM

KASE - 100.7 MHz FM

KBAY - 94.5 MHz FM

KBIG - 104.3 MHz FM

WAXQ - 104.3 MHz FM

WLS - 890 kHz AM

WSTR - 94.1 MHz FM

Advertise on major U.S. radio stations

Amplify your brand's message across thousands of local radio stations with hundreds of targeting options and real time reporting - that you can't get with buying direct!

Browse all stations

Allens Auto Sales, St. Louis MI

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Volvo Cars, Bend OR

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A&M Auto Body, Lawrence MA

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Discover more about our creative services

Reach
Targeting
Ad Creation
Reporting
Cost

170M+ listeners
Advanced: 1000+ options
Easy & Automated
Real-time data
$250 min; no contracts

Get started

30M+
Basic
Laborious
Delayed
$9 start

43M+
Basic
Laborious
Delayed
Varies

Limited
None
Laborious
None
Varies

Why should I use audio advertising?

Audio advertising is the promotion of products, services, or messages using audio platforms like radio, podcasts, and streaming music services. Auto dealerships can use audio advertising to effectively reach listeners, making it an essential part of a well‑rounded marketing strategy.

What targeting options are available?

AudioGo offers a wide range of targeting options across audience type, age, gender, time of day, location, language, genre (music and podcasts), as well as hundreds of interests and statuses across streaming and podcast campaigns. See our targeting options for more info.

What if I don't have my own audio ad?

If you don’t have an ad, we can make one for you for just $10. Our team can craft a professional audio ad for you read by real voice actors. Or you can generate a free ad instantly with our lifelike synthetic voice technology option. See more information on our ad creative services.

Have more questions?

If you need help getting started, or anywhere along the way during your campaign, our support center and team are here tohelp

More FAQs

Start Your Engines!

New & Used Car Dealers

Auto Parts Supplier

Auto Repair & Service

Auto Financing

Reach car enthusiasts with precision

Access Premium Content Across The Largest
Digital Audio Ecosystem

Streaming

Podcasts

Better than Radio and Spotify

In Market - EV

In Market SUV & Trucks

In Market - Car

In Market - Lease

In Market - Used

In Market - New

Buy or Lease

HHI $100

AudioGo vs Radio

Reach of In-Market Consumers

Car

SUV & Trucks

EV

Lease

Used

New

AudioGo vs Spotify

Access the biggest streaming publishers and podcasts

Advertise on major U.S. radio stations

No audio ad? No problem

AudioGo Comparison

Guides and resources

Get in the Driver's Seat with Audio Advertising

Tips for Creating Audio Ads

Synthetic voice ads

Webinar: Audio Ad Strategies
for Dealers

Frequently asked questions

Start Your Engines!

New & Used Car Dealers

Auto Parts Supplier

Auto Repair & Service

Auto Financing

Reach car enthusiasts with precision

Access Premium Content Across The Largest Digital Audio Ecosystem

Streaming

Podcasts

Better than Radio and Spotify

In Market - EV

In Market SUV & Trucks

In Market - Car

In Market - Lease

In Market - Used

In Market - New

Buy or Lease

HHI $100

AudioGo vs Radio

Reach of In-Market Consumers

Car

SUV & Trucks

EV

Lease

Used

New

AudioGo vs Spotify

Access the biggest streaming publishers and podcasts

Advertise on major U.S. radio stations

No audio ad? No problem

AudioGo Comparison

Guides and resources

Get in the Driver's Seat with Audio Advertising

Tips for Creating Audio Ads

Synthetic voice ads

Webinar: Audio Ad Strategies for Dealers

Frequently asked questions

Spend More, Get More in Q4 — Up to $5,000 in Bonus Credit

Create Your Free AudioGO Account

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Access Premium Content Across The Largest
Digital Audio Ecosystem

Webinar: Audio Ad Strategies
for Dealers