Each user gets a personalized reporting dashboard that displays the following metrics in real-time:
Campaign Metrics:
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Total/daily ad spend
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Budget
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Start/end dates
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Total/daily impressions (ad plays)
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Total/daily clicks (includes retargeted display clicks)
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Total/daily reach (the number of unique listeners
who heard your ad)
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Conversions (for users of the AudioGo pixel)
Audience Metrics:
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Age: view your ad listeners by age group
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Gender: view your ad listeners by male or female
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Genre: view your ad listeners by the content they’re streaming
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Behavioral segments: view your ad listeners by their interests and statuses
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Location: view your ad listeners by their state, city, and zipcode
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Device: view your ad listeners by the devices they stream on
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Publisher: view your listeners by the app or service they heard your ad on
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Podcast Show (Podcast ads only): view your listeners by the specific podcast show
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Podcast Player (Podcast ads only): view your listeners by the specific podcast player (Apple iOS, Spotify, etc)
These reporting metrics can also be exported into a PDF or CSV file for easy sharing.
For more information, please visit here.
