How can I target by location?

You can target the location of listeners on AudioGO by using any of the below options:

  • DMA: Designated Market Area, is really just industry-speak for a media market.
  • MSA: Metropolitan Statistical Area, is a city and its surrounding suburbs.
  • Zip Code: the most granular of our location targets.
  • City: for targeting active listeners within a city's limits.
  • County: this, and either of the above four options are fine choices for awareness campaigns.
  • State: this includes all 50 states and American territories, including Puerto Rico.

More information: location targeting

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