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  1. Home
  2. FAQ
  3. Reporting
  4. What does Podcast Shows Breakdown contain?

What does Podcast Shows Breakdown contain?

It displays your campaign’s distribution of ad plays across the top 10 podcast shows. 

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What kind of reporting do I get?

Each user gets a personalized reporting dashboard that displays the following metrics in real-time: Campaign Metrics: Total/daily ad spend Budget ...

How do you calculate CTR?

The CTR (click-through-rate) represents the percentage of listeners who clicked on a display banner. CTR is calculated by dividing the total number ...

How do you calculate LTR?

LTR (listen through rate) represents the share of audio ads that are played entirely out of all ads that started playing

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