Custom Reporting

Custom Reports allow you to build, view, save, schedule, and export reports directly in AudioGo. They provide a real-time overview of campaign data through a flexible interface where you can select ...

Custom Reports can be used for both data exploration and data reporting. Data exploration helps you analyze campaign performance directly in the interface, while data reporting allows you to receive ...

Custom Reports help you gain accurate campaign insights, access metrics and dimensions, organize the KPIs that matter most, save reusable templates, schedule automated email deliveries, and use ...

Start by selecting a date interval for your report. You can choose predefined options such as Today, Yesterday, This Week, Last Week, This Month, or Last Month, or select a custom start and end date.

Metrics are the values you want to measure, such as impressions, inventory, conversions, or bid-related metrics. Dimensions are the ways you want to organize or break down those metrics, such as ...

Metrics and dimensions are organized into separate tabs and grouped into logical categories. A Frequently Used section highlights your commonly selected options to help speed up report creation.

You can add dimensions by dragging and dropping them into the Filter or Split areas, or by using quick selection buttons.

Filtering narrows the report to a specific subset of data, such as one or more campaigns or publishers. Splitting breaks down the report results by selected dimensions, such as Campaign split by ...

Use filters when you want to focus on a specific subset of data. Filtering can also help retrieve data faster because the report only needs to process the selected values.

When you add a dimension to the Split area, the report displays results broken down by that dimension. For example, splitting by Campaign shows data for all campaigns within the selected reporting ...

Dimensions added to the Split area show 10 results by default. You can change this limit by clicking the dimension and updating the limit.

Selecting All triggers the report to be sent by email when you press Run, especially for larger result sets.

For performance reasons, dropdown lists show a maximum of 100 values. You can search for additional values by typing directly into the search field.

Select the metrics you want to include. Selected metrics appear in a dedicated configuration area where you can reorder them using drag-and-drop or remove them as needed.

Yes. You can reorder selected metrics at any time, and the order will be reflected in the report structure and export formatting.

Yes. You can select a time zone for each report. All metrics and dimensions for the selected date range will be calculated based on that time zone.

You can choose either a standard GMT format, such as GMT +12, or a Region/City format, such as Europe/London. The Region/City format takes daylight saving time into account.

The AudioGo platform allows reports to be generated for up to the last 15 months.

Because reporting is available for up to the most recent 15 months, it is recommended that you download and save reports locally if you need to keep year-over-year data.

Yes, reports can be viewed directly in the interface when they contain a maximum of three dimension splits, up to 15 months of data, and up to 100 results per dimension.

Yes. The report preview area allows you to switch between Table and Chart views.

In Chart View, you can switch between bar charts and line charts, arrange metrics in ascending or descending order, and hover over data points to view more information.

No. Chart View shows data only for the first dimension in the Split area, and each metric is displayed in a separate chart. When you switch back to Table View, all splits become available again.

When splitting by Time: Month, intervals may appear as something like 05/01/2025 - 06/01/2025. This means the data covers May 1 at 12:00 AM through May 31 at 11:59 PM. The end date is exclusive and ...

After running the report, click the Export button. The exported file reflects the data shown in the interface.

Reports delivered by email are sent as .CSV files.

Reports are delivered by email when they contain larger data sets, such as all data for one to three dimension splits, four to five dimension splits, or when “All” is selected for split results.

Emailed reports can contain up to 3 months of data. For longer time periods, it is recommended to generate and send multiple reports, one for each 90-day period.

Reports with one to three dimension splits can include all data for up to 15 months. Reports with four to five dimension splits can include all data for up to 3 months and are delivered by email.

Reports with more than three splits can only contain up to three months of data and will be sent by email.

Yes. You can save a report as a reusable template. Templates preserve selected metrics, dimensions, filters, and formatting preferences.

Once your report configuration is complete, click Save as Template and enter a report name.

Yes. Templates can be set as Public or Private. Public templates can be viewed by other users in your account, but only the creator can make changes. Private templates can only be viewed and edited ...

Yes. Templates that are no longer needed can be removed from the Template List.

A scheduled report is an automated report that is delivered by email at recurring intervals based on the schedule and timeframe you define.

Go to Reporting → Create new report, then configure the schedule. At least one scheduled or running campaign is required, and users can optionally include all future eligible campaigns. Configure ...

You can configure the report name, recipients, delivery start date, expiration date, time zone, delivery frequency, delivery hour, reporting timeframe, and, where applicable, currency selection.

Scheduled reports can be delivered daily, weekly, monthly, quarterly, or every X weeks. Choose how often your report is delivered and how the data is displayed: Daily – Totals: Delivered daily with ...

Yes. Your email address is added automatically, but you can change it or add multiple email addresses separated by commas.

Available timeframes include Previous Day, Previous Week, Previous Month, Previous Quarter, Previous X Weeks, Last 7 Days, Last 30 Days, Starting At, and Year to Date.

Yes. You can update delivery settings such as recipients, frequency, timeframe, time zone, and expiration date. You can also load the report configuration to modify metrics, dimensions, or filters.

Yes. You can access scheduled reports from the Scheduled Reports panel and delete reports that are no longer needed.

Yes. You can combine audio-related metrics and attribution-specific results in a single Custom Report and view the results in the reporting dashboard or receive them by email.

Yes. Audio metrics and attribution metrics measure different campaign components. Attribution metrics focus on conversions and conversion-related data, while audio metrics measure performance in ...

Use the Audio Pixel Action dimension with at least one conversion-related metric. When building the report, add Audio Pixel Action as the last dimension in the Filter or Split field.