120M - Monthly listeners

Army Personnel

Active-duty Army service members with steady income, strong community bonds, and distinct lifestyle needs. This disciplined audience actively seeks products and services that support military life on and off base.

Military Auto Dealerships

Army personnel frequently relocate and need reliable vehicles quickly. Promote military discounts, flexible financing, and hassle-free purchasing processes through audio ads. Reach service members on Spotify and Pandora when they're planning their next vehicle purchase.

On-Base & Military Housing Services

Target Army families navigating relocations and housing searches near installations. Promote furnished rentals, moving services, and VA loan-eligible properties through audio advertising. Connect with service members actively planning their next permanent change of station.

Fitness Equipment & Supplements

Army personnel prioritize physical fitness and performance nutrition year-round. Promote workout gear, protein supplements, and recovery products through streaming audio. Reach this highly active audience when they're training, running, or listening post-workout.

Financial Services & Military Banking

Promote VA loans, military credit unions, and investment accounts to Army members managing steady paychecks and planning long-term financial security. Audio ads on iHeartRadio and SiriusXM reach service members during commutes and downtime on base.

Steady, Predictable Income

Active-duty Army members receive consistent paychecks with housing and benefits allowances, giving them dependable purchasing power. This financial stability makes them reliable customers for recurring services, financing products, and premium purchases throughout the year.

Community-Driven Decisions

Military communities are tight-knit, and word-of-mouth recommendations carry significant weight among service members. Brands that earn trust with one soldier often gain referrals across the entire base, amplifying the return on your audio advertising investment.

Frequent Relocation Needs

Army personnel relocate every two to three years on average, creating consistent demand for housing, vehicles, insurance, and local services. Audio ads target this audience during key decision-making moments tied to their next permanent change of station.