Audio Ad Example: Center for Youth & Community Development

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This audio ad by the Center for Youth & Community Development delivers a prevention message about underage drinking and the dangers of drinking and driving. It uses a parent-child conversation to reinforce clear rules and promote safe, responsible choices.

Ad stats

143,202

Ad Impressions

30,026

Uniques Listeners

262

Clicks

Ad script

Hey mom, how much can you drink if you go out to eat? That's tricky. Blood alcohol levels can be different based on your gender, weight, and what you drink. So what's the safe amount to drink if you're going to be driving? I know I can't drink now, but what do you do? I don't drink and drive at all. It's not worth it. You're not allowed to drink legally, and it's not good for you as you're growing. So don't drink and drive. Stay alive. And don't drink before you're 21. You've got it. Our rules are clear, and so is living by them. This program is funded by a grant from the Pennsylvania Liquor Control Board. The content of this ad may not represent the views of the PLCB.

Targeting criteria

Location

19 Zip Codes in Adams, PA. 2 Zip Codes in York, PA. 1 Zip Code in Franklin, PA.

Demographics

Males and females aged 18+

PLCB FALL 2025

Ad stats

Ad script

Targeting criteria

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