What attribution actions can I track?

You can generate up to 12 pixels per campaign to measure different user actions:

  • Home Page Visit – tracks the number of times listeners land on your homepage after hearing your ad.

  • Page Visit – track visits to any key page (product page, promo page, etc.).

  • Newsletter Signup – tracks all sign-ups that were completed..

  • Form Submission – tracks completed forms (e.g., contact request).

  • Shopping Cart – counts visits that reached the cart but did not necessarily result in a purchase..

  • Checkout – counts users who reached the checkout page.

  • Payment Page – counts users who saw the payment step.

  • Purchase – tracks completed sales (place pixel on “Thank You” page).

  • App Download – measures installs when users click the download button or open the app for the first time..

 These attribution actions show you not just who heard your ad, but what they did afterward—across the full customer journey.

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