How does ROAS works in AudioGo?

ROAS = 100 × (Total Conversion Value ÷ Total Spend – 1)

If you spent $1,000 and generated $1,500 in conversion value:

ROAS = 100 × (1500 ÷ 1000 – 1) = 50% return.

This metric helps you compare the effectiveness of different campaigns or attribution actions.

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