2M - Monthly listeners

Cooking

Passionate home cooks exploring recipes, techniques, and culinary trends. This creative audience invests in quality ingredients, kitchen tools, and food experiences while consuming cooking content regularly.

Meal Kit Delivery Services

Connect with home cooks seeking convenient, quality ingredients and new recipe inspiration. Promote chef-designed meals, flexible subscriptions, and time-saving benefits to listeners balancing cooking passion with busy schedules. Audio advertising drives trial sign-ups effectively.

Kitchen Appliance Brands

Reach cooking enthusiasts upgrading equipment and investing in quality tools. Promote stand mixers, air fryers, and specialty appliances to listeners who value performance in the kitchen. Audio ads influence consideration when they're planning purchases.

Specialty Grocery & Gourmet Foods

Target foodies seeking premium ingredients, imported products, and artisan goods. Promote unique offerings, seasonal specialties, and quality standards to listeners who prioritize ingredient excellence. Audio advertising builds awareness for specialty retailers and premium brands.

Cooking Classes & Culinary Experiences

Attract food lovers interested in skill development and culinary adventures. Promote hands-on classes, virtual workshops, and chef-led experiences to listeners passionate about improving techniques. Audio ads generate bookings from engaged cooking enthusiasts.

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Household Purchase Influencers

Home cooks make grocery decisions, select kitchen products, and choose restaurants for their families. They influence spending across food categories. Audio advertising reaches primary household decision-makers who control significant weekly and monthly budgets.

Open to New Brands

Cooking enthusiasts actively seek new ingredients, try different brands, and experiment with products recommended by trusted sources. They're not set in their ways—they explore and discover. Audio ads introduce new offerings to receptive listeners.

Premium Category Spending

This audience invests in quality over price, purchasing premium ingredients, professional-grade tools, and specialty products. They view cooking as a passion worth funding. Your brand reaches consumers willing to pay more for superior products.