Like it or not, football these days is big business – not just 22 men running around a pitch, but huge global brands with shareholders and powerful figures behind the scenes. As the BBC’s long-serving business editor and devoted Arsenal fan, Robert Peston is uniquely positioned to examine the link between the worlds of football and business. In this unique audio program he looks at what football managers can learn from their counterparts in big business, and vice versa. He also asks the timely question, “has football become just another business?”
It’s an entertaining and enlightening journey to the centre of professional football and an intriguing insight into the minds of the men who take their clubs to riches or ruin. This Radio 4 production features interviews with the likes of Howard Wilkinson, Harry Redknapp, Graham Taylor and Dario Gradi, as well as influential figures from the business world. It also reveals their feelings on current developments within the game, not least the rampant commercialism that has transformed it, and the emergence of billionaire club owners.
It’s all tied together neatly by Peston, and his knowledge of and passion for the game shine through as well as his business nous.